In this course, we learned about how a symbol, or ideonode, can animate a belief system, or ideoplex. The bumper sticker slogan that I have decided to look at is “go green; go vegan”. I think the ideology that springs up is one of environmental awareness along with animal awareness, so this bumper sticker really represents two ideonodes. First, it brings up something that a lot of people agree on–“go green”. A lot of people believe that we can be better to the environment and that we are in a kind of global crisis. The second idea that the bumper sticker brings up is “go vegan”, which is brings up a completely different ideoplex, one of protecting animals from exploitation. The two are linked together, however, because becoming a vegan can actually have a positive impact on the environment. BumperStickers_1m.jpg

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